Blog Traffic Strategies
As I mentioned in yesterday’s post, I’ll be running a “blog traffic 101” campaign by posting “Behind and beyond the obvious” blog traffic secrets, everyday. I am starting the series with this post:
When my son joined new school, he complained: “Nobody wants to be my friend”. The obvious answer any parent would give is, “YOU make the first move and try to reach out to them”.
Let’s face it. We, bloggers complain that nobody is visiting our blog. We need to reach out and make our blogs accessible to a wider audience. Today we are going to see the first trick in the series “Widen, broaden and deepen your blog’s reach”.
# Tip 1: Autocasts
Autocasts are automated podcasts. Every blog post will automatically be available as a podcast to your readers. Does that sound cool? Indeed its cool. Its pretty simple to create too.
How to setup autocasts?
Visit Odiogo.com. Signup by providing your feed url and a valid email id. You will receive your feed ID to this email. So provide a valid email id
Your feed url is something like http://feeds.feedburner.com/smartadvise (if you are using feed burner) or http://smartadvise.info/feeds
You will be taken to a set of important installation instructions which will read something like this. These steps are for wordpress 2.6.2
1. Download the plugin and unzip it into a temporary directory
2. Upload directory odiogo_listen_button to your /wp-content/plugins/ directory via FTP
3. Login to your WordPress admin account
4. Click Plugins and Activate the Odiogo Listen Button plugin
5. Click Settings > Odiogo Listen Button
6. Enter your Odiogo Feed ID that you received during the signup process.
7. Check “Notify Odiogo servers when I write a new post”
8. Check “Safe Include”
9. Click Save.

If you want to place a “Subscribe to my podcast button” on the sidebar, follow these steps.
1. Click Design>Widgets
2. Choose the sidebar you want to place the odiogo widget, if you are using 3 column wordpress theme.
3. Drag and drop (or click Add) Odiogo Subscribe Button from Available Widgets to Sidebar
4. Click Save Changes
If you need help with installing plug-ins and widgets, contact me shri (at) smartadvise (dot) info and I will try to help you.
My podcast feed looks like this.

or visit my live feed
Advantages: Autocasting has super functionalities
You’ll widen, broaden and deepen your blog’s reach to:
* Busy readers: Odiogo allows readers to download your podcasts. This feature enables readers to listen to you anytime and anywhere.
* iPhone users: Readers can subscribe to your podcast feed with itunes. With the growing number of iphone users, this feature will be a welcome addition.
* Moms like me who would be thrilled at the prospect of listening to interesting content while working out or managing domestic chores.
* Senior citizens
* Visually Challenged and People with visual difficulties
* Sleep deprived IMers and bloggers who would love to listen to people talk
* Over-strained business folks who would trade anything to take their eyes off the computer screen for a little while.
* Commuters
* People with reading phobia
* Lazy Readers: Readers who don’t have time to visit the multitude of blog they read everyday, can subscribe to your podcast feeds to web readers like iGoogle, newsaggregator
* Those who find speech more personal and interactive than writing.
Other advantages:
* Social Bookmarking and social media submissions: Your audience can also submit your podcasts to social bookmark and social media sites like facebook, digg, technorati and delicious
* Bundle your podcasts (all/featured) and make an audio product for sale/giveaway.
Now for the ”Behind and Beyond the obvious” blog traffic secret:
There is a “secret behind and beyond this blog traffic strategy” which I saved for my elite friends. If you are in my elite friends list, you will soon receive an email with a laudable technique to build tremendous exposure to your blog.
If you haven’t joined my elite friends list yet, I’m sad to hear that. You see, there is no point in spilling everything into the www abyss and foster fossilized content. I am left with no choice but to save some secrets for serious marketers and bloggers. If you fit that description, join me right away by using the form on the right sidebar and confirm your interest.
Please leave a comment below and let me know what you think about this blog traffic tip and feel free to add your spices to make it more delicious for others behind you.
Wishing you tonnes of success,
Shri :)
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